SkillsFuture Funding Valid Till 30 June 2025
SSG Course Reference No.: TGS-2024044813
OVERVIEW
The course delves into essential strategies for creating compelling brand identities that resonate deeply with both consumers and stakeholders. Participants will gain a solid grasp of fundamental branding principles and effective approaches for executing successful branding campaigns.
Through a blend of theoretical frameworks, illuminating case studies, interactive group discussions, and immersive hands-on exercises, the course is designed to provide a highly practical learning experience. Participants are also encouraged to bring real branding scenarios and challenges to the sessions, fostering a rich and dynamic learning environment.
LEARNING OUTCOMES
Understand Branding Fundamentals
Analyse Stakeholder Influence in Branding
Utilise Social Media and Influencers in Branding
Develop Customer-Centric Branding Strategies
Design and Execute Branding Campaigns
Enhance Brand Identity and Reputation
Comprehend Legal Aspects of Branding
Plan Effective Public Relations Strategies
WHO SHOULD ATTEND
Marketing and Branding Professional, Product Manager, Entrepreneurs and Business Owner, Content Creator, Influencer, Digital/ Social Media Marketer, and Professional working in communication, public relations, and advertising industries
MODE OF TRAINING
In-Person
DURATION
16 Hours
DATE
Training: -
Assessment: -
Registration closes on -.
Note:
This course will conclude with a compulsory assessment. Participants have to achieve at least 75% attendance to be eligible for the assessment.
TIME
9:00am to 6:00pm
VENUE
1 Stars Avenue, Mediacorp Campus, Singapore 138507
FEES (INCLUSIVE OF 9% GST)
Application Fee: S$54.00 -Waived-
Full Course Fee, including 9% GST: S$1,575.05
Course Fee with SkillsFuture Funding+:
SkillsFuture Funding (Baseline) for Singapore Citizens, Permanent Residents and Long-Term Visit Pass Plus (LTVP+) Holders
Full Course Fee: S$1,445.00
SkillsFuture Funding (Baseline): S$1,011.50
Nett Course Fee: S$433.50
9% GST*: S$39.02
Nett Course Fee, including GST: S$472.52
SkillsFuture Mid-Career Enhanced Subsidy for Singapore Citizens aged 40 years old and Above
Full Course Fee: S$1,445.00
SkillsFuture Mid-Career Enhanced Subsidy: S$1,300.50
Nett Course Fee: S$144.50
9% GST*: S$39.02
Nett Course Fee, including GST: S$183.52
SkillsFuture Enhanced Training Support for SMEs for Small and Medium-Sized Enterprises
Full Course Fee: S$1,445.00
SkillsFuture Enhanced Training Support for SMEs: S$1,300.50
Nett Course Fee: S$144.50
9% GST*: S$39.02
Nett Course Fee, including GST: S$183.51
*As per SSG Policy, GST payable is calculated based on prevailing GST Rates after the baseline funding subsidy of 70%.
+Funding Eligibility:
Singapore Citizens, Permanent Residents, Long Term Visit Pass Plus Holders
Attain at least 75% attendance
Successful completion of assessment
More Information: https://pd.mediaacademy.sg/funding-information
MINIMUM ENTRY REQUIREMENTS
Minimum Age: 18
Academic Requirement: Obtain Pass Grade in GCE N-Level subjects including English (or IELTS overall band score 5 and above or equivalent)
For applicants who do not meet the minimum requirements may still apply and will be considered based on:
At least 1 year working experience in any industry; and/or
Oral interview or evaluation test by Singapore Media Academy to determine suitability for the course
Applicants may be called for interview at the discretion of Singapore Media Academy.