professional development

Project Management

SkillsFuture Funding Valid Till 30 June 2025
SSG Course Reference Nos.:
TGS-2023038593 Project Management
TGS-2023039864 Project Management (Classroom and Synchronous E-Learning)

OVERVIEW

This course covers the elements of project modules, the requirements of a project plan, and the application of appropriate project management methodologies and tools. Participants will also learn about the project risks and project stakeholders' identification. At the end of this course, participants will be able to implement project plans for small projects or project modules.

LEARNING OUTCOMES

  • Facilitate execution of project modules

  • Implement project plans based on the understanding of project objectives and project scope

  • Utilise appropriate methods and tools to track and drive progress of projects against set plans and timelines

  • Identify risks to the success of projects or modules and manage the risks

  • Collaborate and communicate effectively with relevant internal and external stakeholders related to the projects

  • Deploy resources to different parts of the projects for efficient and effective completion

  • Track project deliverables against project schedules

  • Monitor costs, timescales and resources used and take basic corrective actions in case of misalignment

WHO SHOULD ATTEND

Video Editor, Assistant Director, Assistant Editor, Production Assistant, Assistant Producer, Producer

MODE OF TRAINING

In-Person and/or Online

DURATION

25 Hours

DATE

Training: -

Assessment: -

Registration closes on -.

Note:

  • This course will conclude with a compulsory assessment. Participants have to achieve at least 75% attendance to be eligible for the assessment.

  • For online classes, participants are required to attend lessons via a personal computer (laptop, desktop, or tablet with a front-facing camera) to optimise the learning experience and for the purpose of taking attendance. Parts of the training will include activities that may require the use of mobile phones, such as capturing photos and videos while attending classes online.

TIME

-

VENUE

  • In-Person Classes: 1 Stars Avenue, Mediacorp Campus, Singapore 138507

  • Online Classes: Participants will be provided with the log-in links

FEES (INCLUSIVE OF 9% GST)

Application Fee: S$54.00 -Waived-

Full Course Fee, including 9% GST: S$2,316.25

Course Fee with SkillsFuture Funding+:

SkillsFuture Funding (Baseline) for Singapore Citizens, Permanent Residents and Long-Term Visit Pass Plus (LTVP+) Holders

Full Course Fee: S$2,125.00
SkillsFuture Funding (Baseline): S$1,487.50
Nett Course Fee: S$637.50
9% GST*: S$57.38
Nett Course Fee, including GST: S$694.88

SkillsFuture Mid-Career Enhanced Subsidy for Singapore Citizens aged 40 years old and Above

Full Course Fee: S$2,125.00
SkillsFuture Mid-Career Enhanced Subsidy: S$1,912.50
Nett Course Fee: S$212.50
9% GST*: S$57.38
Nett Course Fee, including GST: S$269.88

SkillsFuture Enhanced Training Support for SMEs for Small and Medium-Sized Enterprises

Full Course Fee: S$2,125.00
SkillsFuture Enhanced Training Support for SMEs: S$1,912.50
Nett Course Fee: S$212.50
9% GST*: S$57.38
Nett Course Fee, including GST: S$269.88

*As per SSG Policy, GST payable is calculated based on prevailing GST Rates after the baseline funding subsidy of 70%.

+Funding Eligibility:

  • Singapore Citizens, Permanent Residents, Long Term Visit Pass Plus Holders

  • Attain at least 75% attendance

  • Successful completion of assessment

More Information: https://pd.mediaacademy.sg/funding-information

SkillsFuture Credit (Mid-Career) and SkillsFuture Credit (Mid-Career) – Starts from 1 May 2024:

This course is eligible for SkillsFuture Credit (Mid-Career) only if you sign up for the SkillsFuture Career Transition Programme.

If you are applying only for this module, you can still use your Opening SkillsFuture Credit and One-Off SkillsFuture Credit Top Up to offset the course fee.

For Details on the Types of Eligible for Use of SkillsFuture Credit (Mid-Career) and SkillsFuture Credit (Mid-Career) – Starts from 1 may 2024, please see: https://www.skillsfuture.gov.sg/initiatives/early-career/credit

MINIMUM ENTRY REQUIREMENTS

  • Minimum Age: 18

  • Academic Requirement: Obtain Pass Grade in GCE O-Level subjects including at least B4 for English (or IELTS overall band score 6.5 and above or equivalent) and 2 other subjects or equivalent

  • For applicants who do not meet the minimum requirements may still apply and will be considered based on:

    • At least 1 year working experience in any industry; and/or

    • Oral interview or evaluation test by Singapore Media Academy to determine suitability for the course

  • Applicants may be called for interview at the discretion of Singapore Media Academy.

This unit may be taken as part of the

Diploma in Media (Post-Production) - Video Editor

* Production Budget Management

SkillsFuture Funding Valid Till 30 June 2025
SSG Course Reference Nos.:
TGS-2022016113 Production Budget Management
TGS-2024041783 Production Budget Management (Classroom and Synchronous E-Learning)

OVERVIEW

This course will cover the overall production processes and schedules, and the typical value of all budget elements, including capital expenditures, cost of Intellectual Property (IP), technology, and other factors. Participants will learn about the key components of profit and loss accounts and balance sheets. Participants will be trained to plan and control the budget of a production based on the relevant accounting principles. The trainer will also touch on the typical areas of delays, overruns and production risks, forecasting models for cost and revenue streams, and budget management and tracking mechanisms.

LEARNING OUTCOMES

  • Review the production schedule and sequence of activities in terms of their cost implications and expenses for each item

  • Determine the impact of various production styles and methods on budgets, schedule, cast and crew requirements

  • Outline the project details, which may include locations, cast and crew, creative and production teams, and additional costs

  • Identify reasons for budgetary overruns and escalate issues to key departments in a coordinated and timely manner

  • Propose options for managing future overruns

WHO SHOULD ATTEND

Assistant Director, Production Manager, Production Assistant

MODE OF TRAINING

In-Person and/or Online

DURATION

33 Hours

DATE

Commencement Date: 6 January 2025

For the course schedule, please email marketing@MediaAcademy.sg

Note:

  • This course will conclude with a compulsory assessment. Participants have to achieve at least 75% attendance to be eligible for the assessment.

  • For online classes, participants are required to attend lessons via a personal computer (laptop, desktop, or tablet with a front-facing camera) to optimise the learning experience and for the purpose of taking attendance. Parts of the training will include activities that may require the use of mobile phones, such as capturing photos and videos while attending classes online.

VENUE

  • In-Person Classes: 1 Stars Avenue, Mediacorp Campus, Singapore 138507

  • Online Classes: Participants will be provided with the log-in links

FEES (INCLUSIVE OF 9% GST)

Application Fee: S$54.00 -Waived-

Full Course Fee, including 9% GST: S$3,161.00

Course Fee with SkillsFuture Funding+:

SkillsFuture Funding (Baseline) for Singapore Citizens, Permanent Residents and Long-Term Visit Pass Plus (LTVP+) Holders

Full Course Fee: S$2,900.00
SkillsFuture Funding (Baseline): S$2,030.00
Nett Course Fee: S$870.00
9% GST*: S$78.30
Nett Course Fee, including GST: S$948.30

SkillsFuture Mid-Career Enhanced Subsidy for Singapore Citizens aged 40 years old and Above

Full Course Fee: S$2,900.00
SkillsFuture Mid-Career Enhanced Subsidy: S$2,610.00
Nett Course Fee: S$290.00
9% GST*: S$78.30
Nett Course Fee, including GST: S$368.30

SkillsFuture Enhanced Training Support for SMEs for Small and Medium-Sized Enterprises

Full Course Fee: S$2,900.00
SkillsFuture Enhanced Training Support for SMEs: S$2,610.00
Nett Course Fee: S$290.00
9% GST*: S$78.30
Nett Course Fee, including GST: S$368.30

*As per SSG Policy, GST payable is calculated based on prevailing GST Rates after the baseline funding subsidy of 70%.

+Funding Eligibility:

  • Singapore Citizens, Permanent Residents, Long Term Visit Pass Plus Holders

  • Attain at least 75% attendance

  • Successful completion of assessment

More Information: https://pd.mediaacademy.sg/funding-information

SkillsFuture Credit (Mid-Career) and SkillsFuture Credit (Mid-Career) – Starts from 1 May 2024:

This course is eligible for SkillsFuture Credit (Mid-Career) only if you sign up for the SkillsFuture Career Transition Programme.

If you are applying only for this module, you can still use your Opening SkillsFuture Credit and One-Off SkillsFuture Credit Top Up to offset the course fee.

For Details on the Types of Eligible for Use of SkillsFuture Credit (Mid-Career) and SkillsFuture Credit (Mid-Career) – Starts from 1 may 2024, please see: https://www.skillsfuture.gov.sg/initiatives/early-career/credit

MINIMUM ENTRY REQUIREMENTS

  • Minimum Age: 18

  • Academic Requirement: Obtain Pass Grade in GCE N-Level subjects including English (or IELTS overall band score 5 and above or equivalent) and 2 other subjects or equivalent

  • Applicants who do not meet the minimum requirements may still apply and will be considered based on:

    • At least 1 year working experience in any industry; and/or

    • Oral interview or evaluation test by Singapore Media Academy to determine suitability for the course

  • Applicants may be called for interview at the discretion of Singapore Media Academy.

Manage the Selection and Negotiation of Contracts and Deal Memos of the Production Crew

SkillsFuture Funding Valid Till 30 June 2025
SSG Course Reference Nos.:
TGS-2022016115 Manage the Selection and Negotiation of Contracts and Deal Memos of the Production Crew
TGS-2024049549 Manage the Selection and Negotiation of Contracts and Deal Memos of the Production Crew (Classroom and Synchronous E-Learning)

OVERVIEW

This course covers managing the selection and negotiation of contracts of the production crew. The skills include determining the crew requirements of the production; assessing candidates; undertaking steps to assemble the crew; and completing required documentation to ensure proper employment procedures are followed.

LEARNING OUTCOMES

  • Determine the crew requirements of the production to identify suitable candidates

  • Assess candidates for consideration by heads of departments

  • Undertake steps to assemble the production crew

  • Complete required documentation to ensure proper employment procedures are followed

WHO SHOULD ATTEND

Production Manager, Line Producer, Commercial Producer, Producer (Entertainment), Production Manager, Technical Director/Manager

MODE OF TRAINING

In-Person and/or Online

DURATION

9 Hours

DATE

Training: -

Assessment: -

Registration closes on -.

Note:

  • This course will conclude with a compulsory assessment. Participants have to achieve at least 75% attendance to be eligible for the assessment.

TIME

-

VENUE

  • In-Person Classes: 1 Stars Avenue, Mediacorp Campus, Singapore 138507

  • Online Classes: Participants will be provided with the log-in links

FEES (INCLUSIVE OF 9% GST)

Application Fee: S$54.00 -Waived-

Full Course Fee, including 9% GST: S$1,308.00

Course Fee with SkillsFuture Funding+:

SkillsFuture Funding (Baseline) for Singapore Citizens, Permanent Residents and Long-Term Visit Pass Plus (LTVP+) Holders

Full Course Fee: S$1,200.00
SkillsFuture Funding (Baseline): S$840.00
Nett Course Fee: S$360.00
9% GST*: S$32.40
Nett Course Fee, including GST: S$392.40

SkillsFuture Mid-Career Enhanced Subsidy for Singapore Citizens aged 40 years old and Above

Full Course Fee: S$1,200.00
SkillsFuture Mid-Career Enhanced Subsidy: S$1,080.00
Nett Course Fee: S$120.00
9% GST*: S$32.40
Nett Course Fee, including GST: S$152.40

SkillsFuture Enhanced Training Support for SMEs for Small and Medium-Sized Enterprises

Full Course Fee: S$1,200.00
SkillsFuture Enhanced Training Support for SMEs: S$1,080.00
Nett Course Fee: S$120.00
9% GST*: S$32.40
Nett Course Fee, including GST: S$152.40

*As per SSG Policy, GST payable is calculated based on prevailing GST Rates after the baseline funding subsidy of 70%.

+Funding Eligibility:

  • Singapore Citizens, Permanent Residents, Long Term Visit Pass Plus Holders

  • Attain at least 75% attendance

  • Successful completion of assessment

More Information: https://pd.mediaacademy.sg/funding-information

SkillsFuture Credit (Mid-Career) and SkillsFuture Credit (Mid-Career) – Starts from 1 May 2024:

This course is eligible for SkillsFuture Credit (Mid-Career) only if you sign up for the SkillsFuture Career Transition Programme.

If you are applying only for this module, you can still use your Opening SkillsFuture Credit and One-Off SkillsFuture Credit Top Up to offset the course fee.

For Details on the Types of Eligible for Use of SkillsFuture Credit (Mid-Career) and SkillsFuture Credit (Mid-Career) – Starts from 1 may 2024, please see: https://www.skillsfuture.gov.sg/initiatives/early-career/credit

MINIMUM ENTRY REQUIREMENTS

  • Minimum Age: 18

  • Academic Requirement: Obtain Pass Grade in GCE O-Level subjects including at least B4 for English (or IELTS overall band score 6.5 and above or equivalent) and 2 other subjects or equivalent

  • For applicants who do not meet the minimum requirements may still apply and will be considered based on:

    • At least 1 year working experience in any industry; and/or

    • Oral interview or evaluation test by Singapore Media Academy to determine suitability for the course

  • Applicants may be called for interview at the discretion of Singapore Media Academy.

Manage IP at a Strategic Level

SkillsFuture Funding Valid Till 30 June 2025
SSG Course Reference Nos.:
TGS-2020513014 Manage IP at a Strategic Level
TGS-2020513013 Manage IP at a Strategic Level (Classroom and Synchronous E-Learning)

OVERVIEW

Intellectual property protection is critical to fostering innovation. Without the protection of ideas, businesses and individuals would not reap the full benefits of their inventions and would focus less on research and development. This is particularly important in the media industry as creative ideas and artists need to be protected against not getting full compensation for their creations, which would lead to the suffering of their cultural vitality.

This course teaches participants how to manage intellectual property (IP) at a strategic level. It covers education on the basic definitions of IP-related terms and identifies key IP assets that align with business strategies. The unit also includes understanding appropriate legal measures to protect IP where applicable and appropriate, incorporating IP into business strategies, and defining internal policies and processes to manage IP.

LEARNING OUTCOMES

  • Understand role of IP in building value, in the context of a business plan

  • Understand appropriate legal measures to manage and protect IP where applicable and appropriate

  • Understand costs and terms of conditions for sale or licensing of IP, management and creation costs of IP.

  • Identify internal policies and processes to provide appropriate level of control, ownership, disclosure, or protection of IP

  • Define internal policies and processes to manage IP

WHO SHOULD ATTEND

Platform Manager, New Media Content Producer, Executive Producer, IDM Project Manager

MODE OF TRAINING

In-Person and/or Online

DURATION

27 Hours

DATE

Training: -

Assessment: -

Registration closes on -.

Note:

  • This course will conclude with a compulsory assessment. Participants have to achieve at least 75% attendance to be eligible for the assessment.

  • For online classes, participants are required to attend lessons via a personal computer (laptop, desktop, or tablet with a front-facing camera) to optimise the learning experience and for the purpose of taking attendance. Parts of the training will include activities that may require the use of mobile phones, such as capturing photos and videos while attending classes online.

TIME

-

VENUE

  • In-Person Classes: 1 Stars Avenue, Mediacorp Campus, Singapore 138507

  • Online Classes: Participants will be provided with the log-in links

FEES (INCLUSIVE OF 9% GST)

Application Fee: S$54.00 -Waived-

Full Course Fee, including 9% GST: S$2,834.00

Course Fee with SkillsFuture Funding+:

SkillsFuture Funding (Baseline) for Singapore Citizens, Permanent Residents and Long-Term Visit Pass Plus (LTVP+) Holders

Full Course Fee: S$2,600.00
SkillsFuture Funding (Baseline): S$1,820.00
Nett Course Fee: S$780.00
9% GST*: S$70.20
Nett Course Fee, including GST: S$850.20

SkillsFuture Mid-Career Enhanced Subsidy for Singapore Citizens aged 40 years old and Above

Full Course Fee: S$2,600.00
SkillsFuture Mid-Career Enhanced Subsidy: S$2,340.00
Nett Course Fee: S$260.00
9% GST*: S$70.20
Nett Course Fee, including GST: S$330.20

SkillsFuture Enhanced Training Support for SMEs for Small and Medium-Sized Enterprises

Full Course Fee: S$2,600.00
SkillsFuture Enhanced Training Support for SMEs: S$2,340.00
Nett Course Fee: S$260.00
9% GST*: S$70.20
Nett Course Fee, including GST: S$330.20

*As per SSG Policy, GST payable is calculated based on prevailing GST Rates after the baseline funding subsidy of 70%.

+Funding Eligibility:

  • Singapore Citizens, Permanent Residents, Long Term Visit Pass Plus Holders

  • Attain at least 75% attendance

  • Successful completion of assessment

More Information: https://pd.mediaacademy.sg/funding-information

SkillsFuture Credit (Mid-Career) and SkillsFuture Credit (Mid-Career) – Starts from 1 May 2024:

This course is eligible for SkillsFuture Credit (Mid-Career) only if you sign up for the SkillsFuture Career Transition Programme.

If you are applying only for this module, you can still use your Opening SkillsFuture Credit and One-Off SkillsFuture Credit Top Up to offset the course fee.

For Details on the Types of Eligible for Use of SkillsFuture Credit (Mid-Career) and SkillsFuture Credit (Mid-Career) – Starts from 1 may 2024, please see: https://www.skillsfuture.gov.sg/initiatives/early-career/credit

MINIMUM ENTRY REQUIREMENTS

  • Minimum Age: 18

  • Academic Requirement: Obtain Pass Grade in GCE O-Level subjects including at least B4 for English (or IELTS overall band score 6.5 and above or equivalent) and 2 other subjects or equivalent

  • Applicants who do not meet the minimum requirements may still apply and will be considered based on:

    • At least 1 year working experience in any industry; and/or

    • Oral interview or evaluation test by Singapore Media Academy to determine suitability for the course

  • Applicants may be called for interview at the discretion of Singapore Media Academy.

* Effective Presentations and Pitches in a Virtual Environment

SkillsFuture Funding Valid Till 30 June 2025
SSG Course Reference No.: TGS-2023039307

OVERVIEW

This course focuses on developing effective presentation techniques, adapting to the virtual environment, and mastering virtual communication tools. Participants learn how to engage and persuade virtual audiences, create visually appealing presentations, and handle technical challenges that may arise during virtual presentations. This course incorporates practical exercises, interactive discussions, and feedback sessions to enhance the learning experience.

LEARNING OUTCOMES

  • Introduction to Virtual Presentations

  • Mastering PowerPoint for Virtual Presentations

  • Utilising OBS for Virtual Presentations

  • Engaging Virtual Audiences

  • Delivering Persuasive Virtual Pitches

  • Enhancing Virtual Presence and Body Language

  • Mastering Zoom Features for Virtual Presentations

  • Using OBS with YouTube and Facebook

  • Handling Technical Challenges

WHO SHOULD ATTEND

Business Professionals, Entrepreneurs, Sales & Business Development Teams, marketing and communications professionals, Students & Educators. Any working professional who engage stakeholders online looking to strengthen their presentation skills in a virtual environment.

MODE OF TRAINING

In-Person

DURATION

2 Days

DATE

Training: 29 and 30 November 2024

Assessment: 6 December 2024

Registration closes on 27 November 2024.

Note:

  • This course will conclude with a compulsory assessment. Participants have to achieve at least 75% attendance to be eligible for the assessment.

TIME

9:00am to 6:00pm

VENUE

1 Stars Avenue, Mediacorp Campus, Singapore 138507

FEES (INCLUSIVE OF 9% GST)

Application Fee: S$54.00 -Waived-

Full Course Fee, including 9% GST: S$1,575.05

Course Fee with SkillsFuture Funding+:

SkillsFuture Funding (Baseline) for Singapore Citizens, Permanent Residents and Long-Term Visit Pass Plus (LTVP+) Holders

Full Course Fee: S$1,445.00
SkillsFuture Funding (Baseline): S$1,011.50
Nett Course Fee: S$433.50
9% GST*: S$39.02
Nett Course Fee, including GST: S$472.52

SkillsFuture Mid-Career Enhanced Subsidy for Singapore Citizens aged 40 years old and Above

Full Course Fee: S$1,445.00
SkillsFuture Mid-Career Enhanced Subsidy: S$1,300.50
Nett Course Fee: S$144.50
9% GST*: S$39.02
Nett Course Fee, including GST: S$183.52

SkillsFuture Enhanced Training Support for SMEs for Small and Medium-Sized Enterprises

Full Course Fee: S$1,445.00
SkillsFuture Enhanced Training Support for SMEs: S$1,300.50
Nett Course Fee: S$144.50
9% GST*: S$39.02
Nett Course Fee, including GST: S$183.52

*As per SSG Policy, GST payable is calculated based on prevailing GST Rates after the baseline funding subsidy of 70%.

+Funding Eligibility:

  • Singapore Citizens, Permanent Residents, Long Term Visit Pass Plus Holders

  • Attain at least 75% attendance

  • Successful completion of assessment

More Information: https://pd.mediaacademy.sg/funding-information

MINIMUM ENTRY REQUIREMENTS

  • Minimum Age: 18

  • Academic Requirement: Obtain Pass Grade in GCE N-Level subjects, including English (or IELTS overall band score 5 and above or equivalent)

  • For applicants who do not meet the minimum requirements may still apply and will be considered based on:

    • At least 1 year working experience in any industry; and/or

    • Oral interview or evaluation test by Singapore Media Academy to determine suitability for the course

  • Applicants may be called for interview at the discretion of Singapore Media Academy.

* Establish Connections and Pitch Projects to Potential Sponsors and Financial Backers

SkillsFuture Funding Valid Till 30 June 2025
SSG Course Reference Nos.:
TGS-2020504015 Establish Connections and Pitch Projects to Potential Sponsors and Financial Backers
TGS-2024049907 Establish Connections and Pitch Projects to Potential Sponsors and Financial Backers (Classroom and Synchronous E-Learning)

OVERVIEW

This course covers the financial means and strategic partnerships to support content production operations. The participants will be guided through possible strategies to approach specific funding streams. They will be taught methods to prepare proposals and applications for funding, assessment criteria for potential funders, and effective negotiation methods.

LEARNING OUTCOMES

  • Drive sponsorship and fundraising opportunities for productions

  • Build networks with appropriate external organisations, institutions and individuals that offer funding and sponsorship

  • Develop a solid pitch for production projects and justifications for finances

  • Define selling points and innovative ways to partner with potential investors and sponsors

  • Pitch ideas and projects to potential partners to gain funding and sponsorship

  • Lead funding and sponsorship processes in accordance with procedures set down by external parties

  • Lead the development of post-funding ad sponsorship reports including programme outcomes against outcomes documented in plan and feedback on impact and performance of fundraising and sponsorship programme from stakeholders

WHO SHOULD ATTEND

Producer, Assistant Producer, Production Assistant

MODE OF TRAINING

In-Person

DURATION

25 Hours

DATE

Commencement Date: 22 February 2025

For the course schedule, please email marketing@MediaAcademy.sg

Note: This course will conclude with a compulsory assessment. Participants have to achieve at least 75% attendance to be eligible for the assessment.

VENUE

1 Stars Avenue, Mediacorp Campus, Singapore 138507

FEES (INCLUSIVE OF 9% GST)

Application Fee: S$54.00 -Waived-

Full Course Fee, including 9% GST: S$2,834.00

Course Fee with SkillsFuture Funding+:

SkillsFuture Funding (Baseline) for Singapore Citizens, Permanent Residents and Long-Term Visit Pass Plus (LTVP+) Holders

Full Course Fee: S$2,600.00
SkillsFuture Funding (Baseline): S$1,820.00
Nett Course Fee: S$780.00
9% GST*: S$70.20
Nett Course Fee, including GST: S$850.20

SkillsFuture Mid-Career Enhanced Subsidy for Singapore Citizens aged 40 years old and Above

Full Course Fee: S$2,600.00
SkillsFuture Mid-Career Enhanced Subsidy: S$2,340.00
Nett Course Fee: S$260.00
9% GST*: S$70.20
Nett Course Fee, including GST: S$330.20

SkillsFuture Enhanced Training Support for SMEs for Small and Medium-Sized Enterprises

Full Course Fee: S$2,600.00
SkillsFuture Enhanced Training Support for SMEs: S$2,340.00
Nett Course Fee: S$260.00
9% GST*: S$70.20
Nett Course Fee, including GST: S$330.20

*As per SSG Policy, GST payable is calculated based on prevailing GST Rates after the baseline funding subsidy of 70%.

+Funding Eligibility:

  • Singapore Citizens, Permanent Residents, Long Term Visit Pass Plus Holders

  • Attain at least 75% attendance

  • Successful completion of assessment

More Information: https://pd.mediaacademy.sg/funding-information

SkillsFuture Credit (Mid-Career) and SkillsFuture Credit (Mid-Career) – Starts from 1 May 2024:

This course is eligible for SkillsFuture Credit (Mid-Career) only if you sign up for the SkillsFuture Career Transition Programme.

If you are applying only for this module, you can still use your Opening SkillsFuture Credit and One-Off SkillsFuture Credit Top Up to offset the course fee.

For Details on the Types of Eligible for Use of SkillsFuture Credit (Mid-Career) and SkillsFuture Credit (Mid-Career) – Starts from 1 may 2024, please see: https://www.skillsfuture.gov.sg/initiatives/early-career/credit

MINIMUM ENTRY REQUIREMENTS

  • Minimum Age: 18

  • Academic Requirement: Obtain Pass Grade in GCE O-Level subjects including at least B4 for English (or IELTS overall band score 6.5 and above or equivalent) and 2 other subjects or equivalent

  • For applicants who do not meet the minimum requirements may still apply and will be considered based on:

    • At least 1 year working experience in any industry; and/or

    • Oral interview or evaluation test by Singapore Media Academy to determine suitability for the course

  • Applicants may be called for interview at the discretion of Singapore Media Academy.

Develop and Manage Strategic Plan for a Digital Media Product

SkillsFuture Funding Valid Till 30 June 2025
SSG Course Reference Nos.:
TGS-2020512977 Develop and Manage Strategic Plan for a Digital Media Product
TGS-2020512980 Develop and Manage Strategic Plan for a Digital Media Product (Classroom and Synchronous E-Learning)

OVERVIEW

This course covers the outcomes required to contribute to developing and implementing a strategic plan for a digital media product. This includes developing a strategic plan to meets the requirements of the client, audience, and/or company, establish the system design, perform quality assurance and user acceptance testing, and implementing the application.

LEARNING OUTCOMES

  • Develop strategic plan for digital media product to meet needs of client, audience, or company

  • Gather and analyse client or user requirements for each module to design systems diagrams for the digital media product

  • Oversee systems design and application to manage deliverables for each module

  • Perform quality assurance and user acceptance testing for each module to ensure application meets requirements

  • Implement application in the appropriate production environment, ensuring that the application works as designed

WHO SHOULD ATTEND

Creative Director, Project Manager & Producer, Information Architect, Chief Technology Officer, Business Development Representative, Quality Assurance Analyst

MODE OF TRAINING

In-Person and/or Online

DURATION

33 Hours

DATE

Training: -

Assessment: -

Registration closes on -.

Note:

  • This course will conclude with a compulsory assessment. Participants have to achieve at least 75% attendance to be eligible for the assessment.

  • For online classes, participants are required to attend lessons via a personal computer (laptop, desktop, or tablet with a front-facing camera) to optimise the learning experience and for the purpose of taking attendance. Parts of the training will include activities that may require the use of mobile phones, such as capturing photos and videos while attending classes online.

TIME

-

VENUE

  • In-Person Classes: 1 Stars Avenue, Mediacorp Campus, Singapore 138507

  • Online Classes: Participants will be provided with the log-in links

FEES (INCLUSIVE OF 9% GST)

Application Fee: S$54.00 -Waived-

Full Course Fee, including 9% GST: S$3,161.00

Course Fee with SkillsFuture Funding+:

SkillsFuture Funding (Baseline) for Singapore Citizens, Permanent Residents and Long-Term Visit Pass Plus (LTVP+) Holders

Full Course Fee: S$2,900.00
SkillsFuture Funding (Baseline): S$2,030.00
Nett Course Fee: S$870.00
9% GST*: S$78.30
Nett Course Fee, including GST: S$948.30

SkillsFuture Mid-Career Enhanced Subsidy for Singapore Citizens aged 40 years old and Above

Full Course Fee: S$2,900.00
SkillsFuture Mid-Career Enhanced Subsidy: S$2,610.00
Nett Course Fee: S$290.00
9% GST*: S$78.30
Nett Course Fee, including GST: S$368.30

SkillsFuture Enhanced Training Support for SMEs for Small and Medium-Sized Enterprises

Full Course Fee: S$2,900.00
SkillsFuture Enhanced Training Support for SMEs: S$2,610.00
Nett Course Fee: S$290.00
9% GST*: S$78.30
Nett Course Fee, including GST: S$368.30

*As per SSG Policy, GST payable is calculated based on prevailing GST Rates after the baseline funding subsidy of 70%.

+Funding Eligibility:

  • Singapore Citizens, Permanent Residents, Long Term Visit Pass Plus Holders

  • Attain at least 75% attendance

  • Successful completion of assessment

More Information: https://pd.mediaacademy.sg/funding-information

SkillsFuture Credit (Mid-Career) and SkillsFuture Credit (Mid-Career) – Starts from 1 May 2024:

This course is eligible for SkillsFuture Credit (Mid-Career) only if you sign up for the SkillsFuture Career Transition Programme.

If you are applying only for this module, you can still use your Opening SkillsFuture Credit and One-Off SkillsFuture Credit Top Up to offset the course fee.

For Details on the Types of Eligible for Use of SkillsFuture Credit (Mid-Career) and SkillsFuture Credit (Mid-Career) – Starts from 1 may 2024, please see: https://www.skillsfuture.gov.sg/initiatives/early-career/credit

MINIMUM ENTRY REQUIREMENTS

  • Minimum Age: 18

  • Academic Requirement: Obtain Pass Grade in GCE O-Level subjects including at least B4 for English (or IELTS overall band score 6.5 and above or equivalent) and 2 other subjects or equivalent

  • Applicants who do not meet the minimum requirements may still apply and will be considered based on:

    • At least 1 year working experience in any industry; and/or

    • Oral interview or evaluation test by Singapore Media Academy to determine suitability for the course

  • Applicants may be called for interview at the discretion of Singapore Media Academy.

* Content Marketing Strategy (Classroom and Synchronous E- Learning)

SkillsFuture Funding Valid Till 30 June 2025
SSG Course Reference No.: TGS-2024049643

OVERVIEW

This course equips participants with the skills to create impactful content marketing strategies to engage targeted audiences effectively. Learn the principles of storytelling, storyboard development, and content delivery. Explore evolving content preferences, brand-specific messaging, and content attributes to align with marketing objectives. Participants will also gain insights into collaborating with content creators and stakeholders to produce engaging content for a global audience.

LEARNING OUTCOMES

  • Understand potential customers' evolving preferences of content types, styles, and modes of delivery

  • Understand the principles of storytelling

  • Understand the process of developing storyboards

  • Understand the modes of content delivery for marketing

  • Understand the content delivery parameters for marketing

  • Differentiate use cases for specific types of content for content marketing

  • Develop brand-specific plans for content marketing

  • Define brand-specific messaging to guide the storyboarding of content

  • Conceptualise content ideas to meet marketing objectives

  • Map out storyboards as part of a content marketing strategy

  • Identify content requirements based on evaluation of customers and potential customer preferences

  • Determine content attributes and delivery parameters for content marketing of specific brands

  • Network with content creators and influence content creators to develop new projects for the organisation

  • Collaborate with designers, researchers, product managers, product marketers, and engineers to develop content for a global customer

WHO SHOULD ATTEND

Business Owner, Advertising/Media/Public Relations Specialist, Content Creator, Marketing Executive

MODE OF TRAINING

In-Person and Online

DURATION

2 Days

DATE

Training: 21 and 22 February 2025

Assessment: (To be confirmed)

Registration closes on 31 January 2025.

Note:

  • This course will conclude with a compulsory assessment. Participants have to achieve at least 75% attendance to be eligible for the assessment.

  • For online classes, participants are required to attend lessons via a personal computer (laptop, desktop, or tablet with a front-facing camera) to optimise the learning experience and for the purpose of taking attendance. Parts of the training will include activities that may require the use of mobile phones, such as capturing photos and videos while attending classes online.

TIME

9:00am to 6:00pm

VENUE

1 Stars Avenue, Mediacorp Campus, Singapore 138507

FEES (INCLUSIVE OF 9% GST)

Application Fee: S$54.00 -Waived-

Full Course Fee, including 9% GST: S$1,575.05

Course Fee with SkillsFuture Funding+:

SkillsFuture Funding (Baseline) for Singapore Citizens, Permanent Residents and Long-Term Visit Pass Plus (LTVP+) Holders

Full Course Fee: S$1,445.00
SkillsFuture Funding (Baseline): S$1,011.50
Nett Course Fee: S$433.50
9% GST*: S$39.02
Nett Course Fee, including GST: S$472.52

SkillsFuture Mid-Career Enhanced Subsidy for Singapore Citizens aged 40 years old and Above

Full Course Fee: S$1,445.00
SkillsFuture Mid-Career Enhanced Subsidy: S$1,300.50
Nett Course Fee: S$144.50
9% GST*: S$39.02
Nett Course Fee, including GST: S$183.52

SkillsFuture Enhanced Training Support for SMEs for Small and Medium-Sized Enterprises

Full Course Fee: S$1,445.00
SkillsFuture Enhanced Training Support for SMEs: S$1,300.50
Nett Course Fee: S$144.50
9% GST*: S$39.02
Nett Course Fee, including GST: S$183.51

*As per SSG Policy, GST payable is calculated based on prevailing GST Rates after the baseline funding subsidy of 70%.

+Funding Eligibility:

  • Singapore Citizens, Permanent Residents, Long Term Visit Pass Plus Holders

  • Attain at least 75% attendance

  • Successful completion of assessment

More Information: https://pd.mediaacademy.sg/funding-information

MINIMUM ENTRY REQUIREMENTS

  • Minimum Age: 18

  • Academic Requirement: Obtained Pass Grade in GCE O-Level subjects including at least B4 for English (or IELTS overall band score 6.5 and above or equivalent) and 2 other subjects or equivalent

  • For applicants who do not meet the minimum requirements may still apply and will be considered based on:

    • At least 1 year working experience in any industry; and/or

    • Oral interview or evaluation test by Singapore Media Academy to determine suitability for the course

  • Applicants may be called for interview at the discretion of Singapore Media Academy.

Brand Management

SkillsFuture Funding Valid Till 30 June 2025
SSG Course Reference No.: TGS-2024044813

OVERVIEW

The course delves into essential strategies for creating compelling brand identities that resonate deeply with both consumers and stakeholders. Participants will gain a solid grasp of fundamental branding principles and effective approaches for executing successful branding campaigns.

Through a blend of theoretical frameworks, illuminating case studies, interactive group discussions, and immersive hands-on exercises, the course is designed to provide a highly practical learning experience. Participants are also encouraged to bring real branding scenarios and challenges to the sessions, fostering a rich and dynamic learning environment.

LEARNING OUTCOMES

  • Understand Branding Fundamentals

  • Analyse Stakeholder Influence in Branding

  • Utilise Social Media and Influencers in Branding

  • Develop Customer-Centric Branding Strategies

  • Design and Execute Branding Campaigns

  • Enhance Brand Identity and Reputation

  • Comprehend Legal Aspects of Branding

  • Plan Effective Public Relations Strategies

WHO SHOULD ATTEND

Marketing and Branding Professional, Product Manager, Entrepreneurs and Business Owner, Content Creator, Influencer, Digital/ Social Media Marketer, and Professional working in communication, public relations, and advertising industries

MODE OF TRAINING

In-Person

DURATION

16 Hours

DATE

Training: -

Assessment: -

Registration closes on -.

Note:

  • This course will conclude with a compulsory assessment. Participants have to achieve at least 75% attendance to be eligible for the assessment.

TIME

9:00am to 6:00pm

VENUE

1 Stars Avenue, Mediacorp Campus, Singapore 138507

FEES (INCLUSIVE OF 9% GST)

Application Fee: S$54.00 -Waived-

Full Course Fee, including 9% GST: S$1,575.05

Course Fee with SkillsFuture Funding+:

SkillsFuture Funding (Baseline) for Singapore Citizens, Permanent Residents and Long-Term Visit Pass Plus (LTVP+) Holders

Full Course Fee: S$1,445.00
SkillsFuture Funding (Baseline): S$1,011.50
Nett Course Fee: S$433.50
9% GST*: S$39.02
Nett Course Fee, including GST: S$472.52

SkillsFuture Mid-Career Enhanced Subsidy for Singapore Citizens aged 40 years old and Above

Full Course Fee: S$1,445.00
SkillsFuture Mid-Career Enhanced Subsidy: S$1,300.50
Nett Course Fee: S$144.50
9% GST*: S$39.02
Nett Course Fee, including GST: S$183.52

SkillsFuture Enhanced Training Support for SMEs for Small and Medium-Sized Enterprises

Full Course Fee: S$1,445.00
SkillsFuture Enhanced Training Support for SMEs: S$1,300.50
Nett Course Fee: S$144.50
9% GST*: S$39.02
Nett Course Fee, including GST: S$183.51

*As per SSG Policy, GST payable is calculated based on prevailing GST Rates after the baseline funding subsidy of 70%.

+Funding Eligibility:

  • Singapore Citizens, Permanent Residents, Long Term Visit Pass Plus Holders

  • Attain at least 75% attendance

  • Successful completion of assessment

More Information: https://pd.mediaacademy.sg/funding-information

MINIMUM ENTRY REQUIREMENTS

  • Minimum Age: 18

  • Academic Requirement: Obtain Pass Grade in GCE N-Level subjects including English (or IELTS overall band score 5 and above or equivalent)

  • For applicants who do not meet the minimum requirements may still apply and will be considered based on:

    • At least 1 year working experience in any industry; and/or

    • Oral interview or evaluation test by Singapore Media Academy to determine suitability for the course

  • Applicants may be called for interview at the discretion of Singapore Media Academy.